ASUME
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ASUME is how your business understands companies.
Shared across every team, application, and agent.

ASUME 1.0
Build companies
Ask ASUMEUpload a list

WHY ASUME

  1. Problem

    Market noise

    Company information accumulates.

    Understanding starts over.

  2. Cause

    No understanding layer

    Information is stored

    Understanding is not maintained.

  3. Solution

    ASUME

    Understanding is maintained

    Every objective starts from it.

WHY TEAMS TRUST ASUME?

Everything else is noise

One understanding for everyone

Your team works from the same maintained understanding of each company. When new evidence changes that understanding, the updated state is shared across the team.

Learn more about shared understanding ↗
Company X. One understanding for the whole team v1.4. Sarah, Marcus, Agent.

Company X

One understanding for the whole team

v1.4

SarahMarcusAgent

Every output explained

Every conclusion has a reasoning path you can inspect, challenge, and trace back to evidence.

Explore traceability ↗
EN
ENQ4
Cold-chain packaging | North America | 400+ Employees
2m ago|
Assigned to

Qualified cold-chain packaging for regulated 2–8°C lanes.

Need
ENQ4 capability
Match strength
Lane qualification scale
Pre-qualified shipper programs
Regulated pharma lanes
Q4-96 · GDP validation kit
Temperature evidence
Monitor Pro
Summer lane duration
Q4-96 · 96h ISTA 7D

ENQ4

AskObjectiveRevenue
ASUME 1.0

Never hide the gaps

ASUME shows where evidence supports a claim and where it falls short, so you know what still needs to be verified.

See how evidence is evaluated ↗
EN
ENQ4
Lane qualification scale · Company claim
Needs evidence|Assign to…

ENQ4 states “2,400+ lanes qualified” on its homepage. ASUME can confirm the claim is made and that a qualified shipper program exists, but no independent source corroborates the exact figure.

1

ENQ4

AskObjectiveRevenue
ASUME 1.0

HOW ASUME BUILDS UNDERSTANDING?

Everything else is noise

Everything relevant, in one place

ASUME combines public information across sources into one evidence base. Your team can privately add what ASUME cannot see to deepen its understanding.

Learn more about information ↗
ENQ4
Building information base
0/7
PublicObserved from the open world
Website42 pages
Documents11 PDFs
Company updates18 items
NewsAnnouncementsSocial
Public records4 records
FilingsRegistries
Your workspaceWhat ASUME cannot see on its own
CRM8 records
HubSpotSalesforce
Conversations6 threads
SlackCallsEmail
Internal documents3 files
UploadsDriveNotes

Turn evidence into understanding

We use the Assumptive Understanding Model (AUM) to build a structured understanding of a company. Inference sits on the evidence. Where that inference is not directly supported, the assumption is made explicit (assumptive inference), and the understanding is revised as new evidence arrives.

Learn more about AUM ↗

Assumptive Understanding Model

Assumptive inference

Assumed where evidence does not support

↓

Evidence

What is directly supported

↓

Understanding

Structured, and revised as evidence arrives

Idea · Product · Business · Market

One understanding, across your team.

Everything else is noise

Connect everything. Rebuild nothing.

Connect CRM, communication, knowledge, meetings, and workflow tools to deliver match results where your team already works — without opening ASUME for every update.

Learn more about integrations ↗
Integrations

CRM

  • Salesforce
  • HubSpot
  • Pipedrive

Communication

  • Slack
  • Microsoft Teams
  • Gmail
  • Outlook

Knowledge & files

  • Google Drive
  • SharePoint
  • Notion
  • Confluence

Calls & meetings

  • Zoom
  • Teams
  • Gong
  • Fireflies

Data & workflows

  • Snowflake
  • Zapier
  • Make
  • Webhooks

Stay on the frontier.

Ask ASUME runs on ASUME 1.0 by default, and you can switch the same question to the latest frontier models — so your team always works at the frontier without changing tools.

Explore models ↗

Ask ASUME…

ASUME 1.0
  • ASUME 1.0
  • Claude Opus 5
  • GPT 5.6 Sol
  • Grok 5.6

Bring understanding into your stack

Use ASUME's maintained company understanding inside your own products, workflows, and agents. Query companies, inspect evidence, track changes, and reason across objectives through the API.

Explore the API ↗

ASUME API

Live
UnderstandingAskMatchesChanges

Workspace

ENQ4 Revenue

Portfolio

24 companies

GET /v1/companies/northwind/understanding

company

Northwind

objective

revenue

One understanding.
Any objective.

ASUME builds and maintains an understanding of the companies you work with. Revenue, partnerships, risk, marketing, procurement, strategy, and custom objectives can all work from the same underlying understanding. Revenue is one application available today.

Explore For revenue teams

everything else is noise

Everything else about ASUME

Pricing

Individual, Teams, or Enterprise. Price the understanding you need — pages, Asks, and objectives.

See pricing ↗
IndividualTeamsEnterprise

Individual

€49/mo.

Includes:

  • Included Understanding
  • Included ASUME usage
  • 1 user
  • Monthly understanding refresh
  • All standard objectives

Documents

We document everything in ASUME for full transparency, and add detail as the product grows. Guides, API reference, and integration docs are always expanding.

Read the documents ↗
Welcome
Quickstart
Models & pricing
Overview
Assumptive Understanding Model
Evidence
Inference
Overview
Revenue
Marketing
Partnerships

Journal

Product thinking, customer stories, engineering notes, and company news. Whatever helps teams understand how ASUME works and where it is headed.

Read Journal ↗

Why Understanding Is the Next AI Problem

Try ASUME now.

Join the waitlist

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